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Innovation, development and win-win | Accelerate the globalization layout, AGHG full sprint 2023 goal

2024-01-17 10:02:00

With the continuous upgrading of skin care technology and the rising demand of consumers for skin care products, the skin care market in 2023 will show a more high-end, innovative, technological, healthy and healthy

The new trend of environmental protection. In the face of new trends, how does AGHG consolidate its competitive advantage and build a strategic moat?


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June 28-30, "Innovation, Development and win-win" 2023 AGHG full year

The meeting was held in Taishan, Guangdong Province. All AGHG staff focused on the new trends of the industry, jointly discussed the marketing strategy with The Times and defined the work in the second half of 2023

Important point.



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Accelerate globalization

Focus on the best aloe vera products


会议伊始,AGHG首席执行官乔纳森·杰威特(Jonathan Jewett)先生首先致辞。他对大家的到来表示热烈欢迎,


并感谢大家对集团所做的贡献和努力,并鼓励大家保持初心继续拼搏。


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At the conference, Mr. Jonathan Jewitt pointed out how to do a better self under the pressure of the macro environment, that is, forget the competition and only focus on producing the best reed in the world

We continue to improve the process, ingredients and image, and think about how to meet the diverse beauty needs of consumers.



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In the face of the new market situation and the constant changes in the consumer market, AGHG continues the attitude of "refusing internal volume", and focuses on the aloe ecological chain with a steady style of "competitive quality"

Deep ploughing and accumulation.

Ms. Cheng Lixiu, general manager of AGHG China, said that in the past 20 years, AGHG has continued to increase its value based on the purpose of "exploring the essence of aloe vera and leading an organic, healthy and beautiful life"

Code in the field of aloe vera application research and development, brand and product power construction, for the healthy development of the sub-brand.

Under the pressure of the environment, AGHG, as a leader in the aloe industry, will continue to be guided by "specialization, scale and branding" in the future, and continue to consolidate products

Technical barriers, constantly optimize the organizational structure, do fine management to help the group's high-quality development, achieve the great cause of aloe Vera with partners, and achieve the same with global consumers

Frequency resonance, adhere to the original energy of aloe vera, achieve unexpected beauty.




Strategic layout aloe vera business

Work towards your year-end goals


会议期间,总经理程丽秀女士全面回顾了集团上一季度各项数据和重点工作回顾,并就下半年的工作计划和「尽享瑷


护 清凉一夏」活动进行战略布局

各区域各部门负责人针对上半年进行回顾总结,同时围绕下半年的目标与达成路径进行战术安排。


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In order to implement the implementation of the "Enjoy a cool summer" activity in various channels, the meeting conducted on-site practical training to provide a solid foundation for the marketing in the second half of the year


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瑷·回家

团聚·分享·希望


On the evening of the meeting, the AGHG Mid-year Conference Dinner was held in the manor of Aijie. Nearly a hundred Aijia people once again gathered together to express sincere thanks to each other for the brilliance of the group

Cheers to the future.



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At the meeting, departments and employees who performed well in the first half of 2023 were commended.


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The horn of the new stage has been blown. AGHG will strive to sprint the goal of the second half year around the aloe cause, leading an organic, healthy and beautiful life.

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